Inspired by the past, we create for posterity.
CLAY212 embodies the subtle union between the rich tradition of Moroccan craftsmanship and contemporary designs infused with authenticity and minimalism.
Founded in 2020 in the vibrant city of Casablanca, our workshop was born out of the desire to give a new impetus to Moroccan craftsmanship, deeply affected by the devastating COVID-19 crisis. Our goal is twofold: to create employment opportunities for artisans who were once faced with forced unemployment, while promoting their incredible expertise on an international scale.
Pieces molded and sculpted by hand
Our aesthetic embraces minimalism, thereby conferring harmonious functionality to various environments and decors. Additionally, our vases stand out for their watertightness, offering the possibility to accommodate both fresh flowers and dried floral arrangements.
Shaped in Morocco by Maalems potters, our creations are enriched by an ancestral heritage, an immutable testament to quality and sustainability.
We place great importance on preserving our environment. Our quest aims to minimize our carbon footprint by favoring the use of natural materials and low-energy consumption artisanal processes and resources. Furthermore, our commitment to sustainability is reflected through the adoption of recyclable packaging and the drastic reduction of our plastic usage, thus contributing to preserving the health of our planet.
We uphold the idea that fair compensation for artisans is essential. Thus, our creations emanate from the expertise of these artisans, fairly remunerated for their craftsmanship. Their compensation exceeds the national average, recognizing the exceptional value of their skills.
A team of young creators, with diverse inspirations, and seasoned artisans.
Our collections are the result of a harmonious marriage between a team of young creators with diverse influences and seasoned artisans. Each creation is meticulously handmade, following a process marked by carefully orchestrated steps, ensuring its virtually unique character.
We work through every aspect at the planning
Our company history and facts
I should be incapable of drawing a single stroke at the present moment; and yet I feel that I never was a greater artist than now.
Design & development process demonstration
A wonderful serenity has taken possession of my entire soul,like these sweet mornings of spring which I enjoy with my whole heart.